Stripping it bare! Niche specialisation is the key.

As recruiters sometimes our proposition gets confused. When we present to potential clients it’s very tempting to rant on about great applicant tracking systems, robust assessment processes, social media expertise, great brand campaigns, or whatever. But really, when we cut through all the clutter, the thing we do that we are needed for is to target,  source and manage the right candidate. Yep we now use a whole lot of tools that were not always available but actually any good corporate recruiter and agency can do deploy these tools.

The thing they need us for is the experience and specialist knowledge of our sector. When combined with the skills to search out , engage and manage the process to successful outcomes our relevance never fades and our value is high.

Certainly I acknowledge that in-house recruitment teams and RPO providers can add great value to organisations in terms of volume hires but when the hard to find key people are needed we remain the best source. This is because if we are any good, we know where they are, what they want and we can go out and get to them.

A simple proposition but a complex role, hence there are many more $250k billers and much fewer $1,000,000 billers in our industry.

Be a niche specialist and great relationship manager if you want to stay high up in the value chain. You will always be relevant!

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About chotey
Recruitment Company Director, Founder, Advisor and Investor

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